Programmatic Ads

TapClicks, a leader in Smart Marketing solutions, has officially launched TapMedia, a cutting-edge media delivery solution…

Taboola, a global leader in delivering performance at scale for advertisers, announced an enhancement to Realize, its performance…

Cadent, the predictive advertising company, announced the expansion of its market leading predictive advertising capabilities by…

Torstar Corporation has announced a strategic partnership with MediaTonik, expanding the scale of their programmatic media…

The combined file, ideoOS, will power high-performance audience targeting, enrichment and matching across paid social and…

The IAB Tech Lab, the leading global authority on digital advertising technical standards, has announced the launch of its…

The integration enables clients to activate B2B audiences using AdLib's DSP-agnostic infrastructure and measure results in…

For years, the digital advertising ecosystem operated on a model that felt increasingly archaic: the 'waterfall.' Picture your…

Broadsign  announced Broadsign In-Advance. Breaking down longstanding accessibility barriers to out-of-home (OOH) advertising, the…

VeraViews,  has announced the official launch of the UAE’s first home-grown Ad Exchange and Supply-Side Platform (SSP),…