Outreach Unveils New AI Revenue Workflow Platform at Unleash 2025

Outreach, the AI Revenue Workflow Platform, unveiled a bold new chapter at Unleash 2025 with the introduction of its reimagined platform, Outreach AI Revenue Workflow Platform, as well as a new generation of intelligent AI Agents. The announcements mark a major milestone under CEO Abhijit Mitra’s leadership, showcasing the company’s continued transformation and defining vision for autonomous sales execution.

Outreach’s AI Revenue Workflow Platform enables 100s of AI agent use cases across sales motions. For example, the Outbound Prospecting Agent finds and engages prospects and customers in specific verticals with tailored, industry-specific messaging by persona. The Expansion Agent identifies new personas in existing accounts to upsell a new product based on past purchases and usage data. Outreach AI agents automate time-consuming tasks, boost seller productivity, and personalize customer interactions at scale.

“AI is evolving fast, and Outreach’s AI Revenue Agent gives us a structured, scalable way to keep pace,” said James Terry, Head of US Revenue at Indeed Flex. “We’re starting with prospecting use cases, but the bigger opportunity is transforming how our entire go-to-market team engages with customers.”

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The platform announcement introduces several new AI Agents and AI assistants, including:

• Research Agent automates prospect and account research using first- and third-party data to target the right accounts with the right strategy to win
• Conversation Agent empowers reps to have more productive conversations by creating meeting briefs with tailored talking points
• Deal Agent surfaces recommended updates to deal entries based on conversation data, elevating deal hygiene and leader insights
• Reply Agent drafts smart, contextual responses to customer objections and inquiries to respond faster and accelerate deals
• Smart Forecast Assist identifies where there is a risk in your forecast and builds AI guided what-if scenarios to meet targets
• Smart Analytics Assist gets you the answers on where to focus in your pipeline, forecast and coach your teams effectively
• Win/Loss Insights inform your GTM strategies on engagements and conversation topics that lead to better revenue outcomes

“AI can no longer be a feature; it must be the foundation for how modern revenue teams operate,” said Abhijit Mitra, CEO of Outreach. “With this launch, we’re building on our momentum and expanding what’s possible with AI in B2B sales. Our platform now supports hundreds of AI-powered workflows, from research and personalization to deal management and forecasting, so sellers can maneuver faster, work smarter, and focus their time towards driving the greatest results.”

Outreach’s Agents operate as co-pilots or as auto-pilot, depending on workflow needs, and are governed by built-in data security and transparency standards. The platform connects customer interactions, CRM systems, and external data signals to generate high confidence recommendations and real-time seller insights.

SOURCE: Businesswire