Digital Domain Holdings Limited has officially introduced HANBAO, its latest AI-powered video creation platform designed to revolutionize the way short-form content is conceptualized and produced for online platforms. Leveraging advanced artificial intelligence, HANBAO streamlines video production by helping creators identify key selling points, apply cinematic techniques, and enhance visual storytelling—all while increasing production speed and cost-efficiency.
The new solution addresses three major challenges in digital content creation: production efficiency, visual integration, and resource constraints. Unlike traditional workflows, HANBAO enhances productivity by drawing from a robust digital asset library that ensures creative diversity without additional cost burdens.
Throughout the content lifecycle, HANBAO utilizes AI to deliver “hero shots” that traditionally require complex live-action setups. By eliminating the need for live shoots, the platform enables seamless blending of characters, environments, and objects, producing high-impact visuals with cinematic quality.
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Backed by over 30 years of expertise in visual effects, virtual human development, and digital visualization, Digital Domain brings industry-leading artistry and innovation to the AI era. Its ongoing application of HANBAO spans advertising, gaming cinematics, and immersive experiences, empowering creators to overcome technical limitations like visual distortion, misalignment, and discontinuity.
The company recently showcased the capabilities of HANBAO through collaborations with global brands and high-profile campaigns:
- Alibaba Cloud, as a partner for the Paris 2024 Olympics, tapped Digital Domain to produce a visually stunning ad set in the 18th century. Due to limited opportunities for live-action filming, HANBAO was used to generate a fully digital crowd of 80 photorealistic avatars with lifelike expressions and motion—crafted via AI-based text-to-image and image-to-video generation. The result: a compelling arena sequence that brought historical vibrancy to life.
- At COMPUTEX 2025, MediaTek debuted a cinematic film titled “Artificial Intelligence for Everyone: From Edge to Cloud”, co-produced by Digital Domain and Uniwaves. Running 2 minutes and 35 seconds, the video is a showcase of AI-enhanced production—where seamless transitions, narrative-rich visuals, and brand-specific elements were all orchestrated without traditional filming. Key frames and AI-generated prompts enabled artists to optimize the visual flow while bypassing conventional steps like foreground occlusion and physical set building.
With HANBAO, Digital Domain is accelerating the convergence of technology and creativity, turning visionary concepts into reality with greater efficiency and scalability. The platform also supports the broader commercial push into virtual humans, real-time VFX, and AI-led visualization.
“At Digital Domain, AI is not meant to replace imaginative thinking or emotional resonance. Instead, artists view it as an efficient tool for producing high-quality visuals. By leveraging AI, Digital Domain is dedicated to advancing the production process toward digitalization and real-time responsiveness. This approach offers creators with unprecedented control, enabling them to continually enhance short videos for online platforms,” said Mr. William Wong, Chief Executive Officer of Digital Domain.
As AI continues to redefine creative boundaries, Digital Domain positions itself at the forefront of this transformation, empowering creators to harness the full potential of artificial intelligence in modern storytelling.